Blog: Whisky, whisky everywhere...
Olly Wehring | 1 March 2013
We all like a laugh at someone else's expense, don't we? Witness, for example, the gleeful coverage today and yesterday of a whisky spill at Pernod Ricard's Chivas Brothers bottling operations up in Scotland.
When we spoke to the folk at Chivas this morning, they played down the volumes being quoted, but conceded that “a significant amount” of Scotch went down the plughole at its Dumbarton bottling facility on Tuesday evening.
More seriously, the unit was at pains to point out that none of the whisky hit any rivers in the area. “We have informed Scottish Water and other relevant authorities,” Chivas said.
You wouldn't catch me being so wasteful. I have a rule that I must sup the melted ice from my whisky glass the morning after.
Whisk(e)y companies spend a lot of money and effort ageing their products for that premium taste....
PepsiCo created a stir last week with the news it is testing a product called Caleb's Kola, with some in the media claiming it was the beginning of a new “craft soda” category....
SABMiller's bid to widen the appeal of beer is very much in evidence at its latest 'House of Peroni' - with beer cocktails and a bigger bottle for the Italian lager brand on offer. ...
Here's a round-up of the big stories on just-drinks last week, featuring PepsiCo, SABMiller, the Scotch whisky category and the US wine market....
- Analysis - Remy's Cognac "dead-cat bounce"
- Diageo's future brighter than present suggests
- Diageo's Q1 Results by Region
- Comment - How Hand-Made is Tito's Handmade Vodka?
- Focus - Remy Cointreau's H1 Performance by Brand
- Moët Hennessy unveils first Travel Retail outlet
- Diageo puts Beckham centre stage in Haig Club ad
- United Spirits sees Q1 net loss
- Beam Suntory, Edrington part ways in Travel Retail
- TWE unveils Penfolds range after CEO's "bold move"