Blog: Chris Brook-CarterWhen is one more, one too many?

Chris Brook-Carter | 16 December 2003

Some of the myriad of problems facing not only drinks companies but also the local and international authorities in deciding how to tackle the issue of health and drinking were highlighted in a report released last week from the International Center for Alcohol Policies (ICAP).

The report, entitled International Drinking Guidelines, points to the widely disparate guidelines on what constitutes "safe" or "low-risk" drinking in different countries around the world. The study also tracks the widely divergent definitions of what equates to a standard drink or unit.
 
According to the study, "safe" drinking levels for men range from 14 to 28 grams in the US to 60 grams per day in France and New Zealand.  For women, levels range from 20 grams per day in Sweden to 70 grams a day in Spain's Basque region.
 
Meanwhile, standard drink sizes in Japan are set at 19.75g, whereas Australia suggests 10g.  The US proposes 14g for a standard drink compared to 8g in the UK.

The report points to country-by-country variations of research studies and the parameters created to carry them out as well as the different drinking cultures, for these discrepancies.

However, unless important basics such as these can be agreed on, a sensible pan-industry set of guidelines on how to tackle alcohol abuse remains a long way off.

The complete report can be found here


BLOG

US beer called "filthy water" as Czech president gets patriotic

The long-running spat between US and Czech brewers has stepped up a notch after the Czech president described American beer as “filthy water” this week....

BLOG

Has beer gone to the dogs? Will it make you feel ruff? Has it got... OH, FORGET IT!

I've stopped short of covering it as a product launch story on just-drinks, but take a look at this. Released this month in the UK, Snuffle Dog Beer is already available in 25 markets....

BLOG

PepsiCo caught in Amazon attack

PepsiCo received high praise when it announced it was to launch its stevia-based Pepsi extension True exclusively on Amazon in the US....

BLOG

Diddy shows he's a Diageo man with prod at Patron

Sean 'Diddy' Combs, the US rapper and entrepreneur, has publicly turned against his apparent former favourite Tequlia brand, Patron, now that he is joint-owner of DeLeón Tequila....

just-drinks homepage



Forgot your password?