Blog: Olly WehringVinexpo - part two

Olly Wehring | 22 June 2007

Things have definitely picked up and everyone is walking round saying, ­convincingly, how much business they have done. In fact what they are saying is that there are fewer, but better quality, contacts going on.
 
Innovation, the environment and emerging markets have been the key elements this year, bearing in mind that elements means they are actually happening, as opposed to themes which are what might happen.
 
The three can be practically broken down into: Bag in Box, for the French, packaging for everyone else; meeting consumer demands while keeping supermarket buyers happy; and Russia vs. India or China.
 
Tomorrow will be goodbye time, and home to count the cost of Vinexpo versus the business done. General view though would be that after dodgy start, we have done well. Plus the half a million euro (so they say) bridge across the lake worked well. Oh, and the South Africans finally got their wines.


BLOG

Are you going to London Wine Week?

Here in London, the second Wine Week has kicked off to coincide with UK wine trade event London Wine Fair. ...

BLOG

All aboard the Aperol bus

Commuting in London is a drag. It’s overcrowded, sweaty and rarely goes to plan. In fact, it’s enough to turn a person to drink....

BLOG

Diageo's echo quotes

When it comes to market speculation, a company holds the prerogative to comment or not. Most times it is the latter, but we journalists are always grateful for any quote that we can get....

BLOG

Carlsberg's rapid response sets the right tone

Carlsberg's Russian unit may be grinding down the gears, but its UK marketing team is proving to be no slouches. ...

just-drinks homepage



Forgot your password?