Blog: Chris MercerThe vending machines are alive

Chris Mercer | 17 November 2010

Vending machines that recommend drinks to consumers have been launched in Japan.

The machines, funnily enough, have been produced by the East Japan Railway Company. According to reports out of Japan, they use facial recognition to recommend canned drinks to consumers based on factors such as age and gender.

I'm not sure that I would enjoy listening to a vending machine pigeonhole my consumer preferences in this fashion, but perhaps I am in a minority. For, if reports are correct, the machines have achieved a three-fold increase in drinks sales versus their non-talking, non-dancing ancestors.


BLOG

Are you going to London Wine Week?

Here in London, the second Wine Week has kicked off to coincide with UK wine trade event London Wine Fair. ...

BLOG

All aboard the Aperol bus

Commuting in London is a drag. It’s overcrowded, sweaty and rarely goes to plan. In fact, it’s enough to turn a person to drink....

BLOG

Diageo's echo quotes

When it comes to market speculation, a company holds the prerogative to comment or not. Most times it is the latter, but we journalists are always grateful for any quote that we can get....

BLOG

Carlsberg's rapid response sets the right tone

Carlsberg's Russian unit may be grinding down the gears, but its UK marketing team is proving to be no slouches. ...

just-drinks homepage



Forgot your password?