Blog: The vending machines are alive
Chris Mercer | 17 November 2010
Vending machines that recommend drinks to consumers have been launched in Japan.
The machines, funnily enough, have been produced by the East Japan Railway Company. According to reports out of Japan, they use facial recognition to recommend canned drinks to consumers based on factors such as age and gender.
I'm not sure that I would enjoy listening to a vending machine pigeonhole my consumer preferences in this fashion, but perhaps I am in a minority. For, if reports are correct, the machines have achieved a three-fold increase in drinks sales versus their non-talking, non-dancing ancestors.
We had some technical problems with the just-drinks site yesterday....
No self-respecting rapper is without some affiliation to a booze brand. Vodka is de rigueur, thanks to P Diddy and his tie-up with Diageo and Ciroc. ...
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We are well served in the drinks industry by quality advertising campaigns....
- Pernod Ricard's FY Performance by Region, Brand
- Why consumers don't care about vodka's provenance
- Japan follows in Scotch whisky's footsteps
- Brown-Forman's Q1 Performance by Region, Brand
- Battle continues for Pernod Ricard in US and China
- Diageo launches glass Bulleit & Cola bottles
- Pernod Ricard "in line" after full-year results
- Bruno Mars rum rolls out across US
- Brown-Forman CEO unfazed by FX headwinds
- Amazon adds alcohol to one-hour delivery service
- Global gin insights - market data, product innovation and consumer trends research
- Future growth opportunities for global spirits
- Global vodka insights - market forecasts, product innovation and consumer trends research
- Global Tequila insights - market forecasts, product innovation and consumer trends research
- Global rum insights - market forecasts, product innovation and consumer trends research