Blog: The ultimate doggie treat - beer
Andy Morton | 25 June 2012
Give the dog a bone, or a beer
Beware booze hounds. A family-owned firm in the US has released a beer for dogs.
But don't worry, there's no chance of Fido getting a hangover, or any of those other nasty side effects canines get from drinking fermented beverages; like dying. Bowser beer is non-alcoholic, non-carbonated and contains no hops, which can be poisonous to dogs.
In fact, there's not much in Bowser Beer to mark it out as a beer. It does come in an authentic-looking six-pack, however, which could come as a shock to bleary-eyed owners fumbling around for a morning stiffener after the night before. And, did I mention that it's meat-flavoured? This is one hair of the dog you don't want to be bitten by.
Take a look at these dogs enjoying a bowl-full.
Whisk(e)y companies spend a lot of money and effort ageing their products for that premium taste....
PepsiCo created a stir last week with the news it is testing a product called Caleb's Kola, with some in the media claiming it was the beginning of a new “craft soda” category....
SABMiller's bid to widen the appeal of beer is very much in evidence at its latest 'House of Peroni' - with beer cocktails and a bigger bottle for the Italian lager brand on offer. ...
Here's a round-up of the big stories on just-drinks last week, featuring PepsiCo, SABMiller, the Scotch whisky category and the US wine market....
- Diageo's future brighter than present suggests
- Diageo's Q1 Results by Region
- Analysis - Remy's Cognac "dead-cat bounce"
- SABMiller's troubles fuel M&A rumours
- Focus - Remy Cointreau's H1 Performance by Brand
- Moët Hennessy unveils first Travel Retail outlet
- Diageo puts Beckham centre stage in Haig Club ad
- United Spirits sees Q1 net loss
- Diageo Q1 sales dip "in line with expectations"
- TWE unveils Penfolds range after CEO's "bold move"