Blog: The sorry tale of Evans & Tate
Olly Wehring | 29 August 2007
The sorry demise of Evans & Tate last week looked like the final nail in the Australian company's coffin.
While the troubled situation down under for wine makers is well-documented, the long-running saga of E&T's hunt for help has been the most physical sign of just how tough things are in the country.
Having made the move into voluntary receivership last week, quite what the future holds for E&T is difficult to predict. The receivers themselves are quite confident they can find a buyer, with a spokesperson for McGrath Nichol telling just-drinks that the company will "internationally advertise both in Australia and off-shore, including the west coast of America".
One bright ray of sunshine for E&T came at the end of last week, when McWilliam's Wines confirmed that they will be handling distribution of E&T's branded wines in Australia. Also, with Pendulum Capital, who was part of a consortium whose rescue package for E&T failed last week, saying it is still interested in buying the firm, the future for E&T may still not be as bleak for the company as initially feared.
Quite how the future looks for some of the Australian wine grape growers, who are owed hundreds of thousands of dollars by E&T may be more of a worry, however...
We certainly hope not.
Want to know how to make it to the top of the beverage business? According to Muhtar Kent, it's all about the networking....
A red sticker to a shopper is like a red rag to a bull. And as the masses charge at the deals, UK off licences and supermarkets are finding new and novel ways to entice the herd. ...
To celebrate its 250th anniversary, Cognac brand Hennessy is trumpeting a virtual time capsule, making a parallel between it and a barrel of Cognac....
Rarely do sponsorship deals pay off so quickly. ...
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