Blog: Olly WehringThe Potential of Social Media - just-drinks needs you

Olly Wehring | 24 June 2011

A recent study completed by just-drinks has shown that the global beverage industry clearly sees social media as playing a vital role in its relationship with consumers.

Confusion reigns, however, over how to use the tools on offer.

  • How can we use Facebook to engage with our consumers?
  • Can tweeting really make an impact on sales?
  • Who should be responsible for a company's' social activity?

To help clear up this confusion, we’d love to hear if and how you and your company are using social media.

We've put together a 12-question survey, which should only take you a few minutes to complete.

As a thank you, we’ll send you a complimentary copy of the upcoming 'Social Media in the Food and Drinks Industry' report when it's published, early next month.

Please click here to go to the survey.


BLOG

How a visit to the dentist helped Muthar Kent get ahead in business

Want to know how to make it to the top of the beverage business? According to Muhtar Kent, it's all about the networking....

BLOG

What's on offer in the UK off-trade?

A red sticker to a shopper is like a red rag to a bull. And as the masses charge at the deals, UK off licences and supermarkets are finding new and novel ways to entice the herd. ...

BLOG

Hennessy's time capsule is for the ages

To celebrate its 250th anniversary, Cognac brand Hennessy is trumpeting a virtual time capsule, making a parallel between it and a barrel of Cognac....

BLOG

Monster Beverage Corp backs the right horse

Rarely do sponsorship deals pay off so quickly. ...

just-drinks homepage



Forgot your password?