Blog: Olly WehringThe Kid is all right

Olly Wehring | 12 January 2006

A now-legendary quote in soccer circles here in the UK, came when a pundit insisted: “You don’t win anything with kids.” Suffice to say, the young team he dismissed went on to take silverware left, right and centre in the following months. So, maybe we should give youngsters a little more credit, perhaps? That’s what they’re doing in the US, it seems.

A fifth-grade student in Missouri has suggested a potential solution for the terminal problem of drink-driving, and one senator is so impressed with the idea that he has proposed it as a law change for the whole state.

Sen. Bill Alter has proposed that grocery and convenience stores would risk losing their liquor licenses if they sold beer at a temperature colder than 60 degrees. “The only reason why beer would need to be cold is so that it can be consumed right away,” he said last week.

The student came up with the idea when participating in a programme to teach elementary students about state government.

“You never know what’s on the mind of young kids - some of them are pretty smart,” Alter said.

Warm cans of beer as a cure to drink-driving? I’d just plump for an RTD, then. You’d even spill less.


BLOG

Diet Coke decline leaves Pepsi sitting pretty

Last year was tough for The Coca-Cola Co. So staff in Atlanta won't be pleased to read that Pepsi has overtaken Diet Coke as the no. 2 soda brand in the US. ...

BLOG

Net-buster kicks-off Budweiser 'Dream Goal' campaign - video

A bit of football fun for a Friday. Anheuser-Busch InBev has released the ad that will accompany its new Budweiser 'Dream Goal' campaign, that seeks to find the UK's best amateur goal. ...

BLOG

Are New York's craft beer fans any the (Bud)weiser?

No sooner had Anheuser-Busch InBev taken a gentle pop at the craft beer segment during February's Super Bowl, than the world's largest brewer has challenged the sub-category's target market in New Yor...

BLOG

The secret to a long life? Three cans of Dr Pepper a day - video

A few wry grins will have been raised in the offices of Dr Pepper Snapple Group today. ...

just-drinks homepage



Forgot your password?