Blog: The just-drinks Weekly Round-Up
Olly Wehring | 13 October 2014
On just-drinks last week:
- PepsiCo led the soft drinks field last week, firstly with the release of its year-to-date results, and then with the news that it is branching out into the co-called 'craft' soft drinks segment. While Caleb's Kola is in its early stages, it is clear that PepsiCo is hoping to add another string to its soft drinks bow going forward. Pledges such as the one to cut sugar content in CSDs in France last week require support from NPD, so PepsiCo's hopes will be high for Caleb's.
- just-drinks and The IWSR published their latest report on the Scotch whisky category last week. Full details can be found here and, for a free summary of the report, click here. Meanwhile, the integration of Suntory's spirits operations under the aegis of Beam Suntory saw the head of Morrison Bowmore quit the division earlier this month. The departure of Mike Keiller was followed by news of further such moves last week.
- Speaking of resignations, Accolade Wines is now on the search for a new MD of its North American business. And, in the US, wine producers should take a long, hard look at their pricing strategy going forward, according to Rabobank.
- SABMiller seemed quite riled last week: While the brewer was keen to highlight its marketing approach, particularly to female consumers, observers were keener to discuss Heineken's rejection of the company's overtures last month. To me, SABMiller's annoyance with Heineken is totally understandable: Is nothing sacred anymore?
No, this is not PepsiCo's new ad slogan for its Mountain Dew brand....
Major wine players flocked to China ready for online giant Alibaba's 9.9 Global Wine and Spirits Festival, which took place on 9 September....
In achieving its goal to replenish water equivalent to its 2015 sales volumes "back to nature and communities", Coca-Cola gave itself a compelling sustainability story to tell consumers. Greg Koch, se...
In May, Heineken's CEO, Jean-François van Boxmeer, called Vietnam the "poster child" for international beer thanks to strong demographics and growing demand....
In the US, carbonated water has become a non-alcoholic beverage star, as consumers choose sparkling waters and seltzers instead of carbonated soft drinks to cut calorie and sugar consumption. The same...
Heineken is known for its flashy adverts. Now the brewer has given the star treatment to a new recruitment drive with a glamorous and highly-persuasive ad that, quite frankly, had the staff here at...
- How the can has a part to play in beer's future
- The Future of Cocktails - Consumer Trends
- Will Brexit make a winner out of Travel Retail?
- What do US wholesalers think of spirits trends?
- Coke Life - Coca-Cola's niche soda - Comment
- Diageo Australia's commercial head to step down
- Diageo reveals revival plan for former factory
- US hits AB InBev with US$6bn fine over India sales
- William Grant sees 2015 sales, profits lift
- Stoli Group CEO Rob Cullins to step down
- Global gin insights - market forecasts, product innovation and consumer trends
- The Next Seven Big Beverage Markets
- Global non-Scotch whiskies insights - market forecasts, product innovation and consumer trends
- Global rum insights - market forecasts, product innovation and consumer trends
- Global RTD insights - market forecasts, product innovation and consumer trends