Blog: The just-drinks Weekly Round-Up
Olly Wehring | 12 May 2014
On just-drinks last week:
- In a late burst, the spirits category took the plaudits for story of the week when Emperador Inc emerged victorious in the race for Scotch whisky producer Whyte & Mackay. If you just asked “Who?” thenhead over here. Much as this is a surprise development, I believe it’s good that a new player wants to get involved in the Scotch whisky industry. Elsewhere last week, we published the first part of our interview with the head of Stock Spirits, Chris Heath. Part two runs tomorrow.
- Top story in wine last week was the news that Casella Wines is changing its name. ‘Casella Family Brands’ may sound to some like an odd hybrid of the traditional (the cosiness of ‘Family’) and the modern (the cold sheen of ‘Brands’), but the Australian company will be hoping the move sparks a return to growth after a tough couple of years. We also spoke to the head organiser of ProWine China last week.
- We gleaned an interesting insight into one of the soft drinks industry’s detractors last week: At the UK Soft Drinks Industry Conference in London on Wednesday, the campaign director for Action on Sugar said that her organisation prefers the use of pricing as an incentive to steer consumers away from high-sugar offerings. Where the organisation sits on 100% fruit juices, meanwhile, is not entirely clear.
- It was numbers all the way from the brewers last week, with Anheuser-Busch InBev, Carlsberg and Molson Coors all posting their Q1 results. While the World’s brewers will be hoping for the Eastern European goalposts to stop moving some time soon, the introduction of another hurdle in Brazil looks set to keep the beer makers among us on their toes in the coming months.
Could it happen? According to this report, a section of the beer community wants to ditch the word craft. They prefer instead the term “Indie” for brewers they believe follow the enlightened path of t...
The global elite were in Switzerland last week for the World Economic Forum in Davos, the annual corporate huddle for the rich and powerful. The CEO of The Coca-Cola Co, Muhtar Kent, was there too, de...
With The Coca-Cola Co stealing yesterday's limelight with its new united marketing strategy for brand Coke yesterday, a Forbes interview with PepsiCo North America Beverages' new CMO, Seth Kaufman, sl...
Highfern has added a heavily-peated expression to its Angels' Nectar blended Scotch brand....
It is a bold attempt to regain a measure of control in the ever-spiraling debate about sugar. But will The Coca-Cola Co's new marketing strategy - which for the first time ties all of the Coke family ...
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