Blog: Olly WehringThe drinks industry and the environment - tell us your stories

Olly Wehring | 13 March 2007

As our effect on the environment garners more and more column inches, I have to take my hat off to Anheuser-Busch for its latest efforts in this area.

The US-based brewer said yesterday (12 March) that it will plant one tree for each shareholder that chooses to receive its annual report next year online rather than a printed version.

Unnecessary wastage is a charge that can regularly be levelled at many of us in the drinks industry. My office is permanently cluttered with over-the-top, opulent packaging from press conferences and, short of reusing them for my permanent paperwork (I’m not that important), the only other option is to chuck the over-elaborate bumph out. And don’t start me on the amount of paper used for press releases.

So, another just-drinks crusade begins today. Feel free to let me know of any good turns you or your company is performing on the environmental front. And if you want to shame a company, then we want to hear about that too.

The best one wins a folder – or two.


SABMiller's last word

Today is SABMiller's final day. Some time this evening, Brussel's time, the second-biggest brewer in the world will be subsumed into the biggest, creating a beer behemoth of unprecedented proportions....


"Buy a Mountain Dew and enjoy it"

No, this is not PepsiCo's new ad slogan for its Mountain Dew brand....


Did Alibaba's 9.9 Global Wine and Spirits Festival flop?

Major wine players flocked to China ready for online giant Alibaba's 9.9 Global Wine and Spirits Festival, which took place on 9 September....


Is Vietnam about to curb late-night drinking?

In May, Heineken's CEO, Jean-François van Boxmeer, called Vietnam the "poster child" for international beer thanks to strong demographics and growing demand....

just-drinks homepage

Forgot your password?