Blog: Olly WehringTaps run dry at A-B theme parks

Olly Wehring | 8 January 2009

Free beer at Anheuser-Busch theme parks is to become a distant memory after the InBev-owned brewer said it would cease freebies at all hospitality centres.

Intriguingly, this is reportedly because the concept had "pretty limited appeal" among theme park visitors.

The concept of 'free beer' having a 'limited appeal' does not sit tidily in my mind. But, then, perhaps I am not the archetypal SeaWorld visitor. In fact, I'm sure that I'm not.

Plus, most analysts think A-B InBev is going to sell off the theme parks anyway, and thus the taps were always going to run dry at some point.

Perhaps they will be bought by someone like Disney, which will no doubt hand out free Mickey Mouse ears instead.


BLOG

The (temporary) return of Paul Walsh to the drinks debate

Paul Walsh just can't stay away from the drinks industry....

BLOG

Budweiser races to stock Mars bars

For those people looking to the Red Planet as shining utopia away from all things earth, look away now....

BLOG

When life gives you lemons, make soap

Bacardi's 42 Below vodka brand has found a novel way to use the lemons left over from cocktail-making: Turn them into liquid soap....

BLOG

Small measures required as Philadelphia soda tax adds up

Philadelphia’s soda tax came into force on Sunday, and is reportedly causing a stir in the city's check-out aisles....

just-drinks homepage



Forgot your password?