Blog: Chris Brook-CarterStella Artois - best served... cool

Chris Brook-Carter | 29 September 2004

Well, it’s official: Stella Artois is not only reassuringly expensive, it is also the coolest kid on the block.

In a poll of 3,000 18 to 44-year-olds in Britain’s main metropolitan areas, published today, Interbrew’s Stella Artois was voted the coolest drinks brand.

The top 5 Kings of Cool are:

1 – Stella Artois

2 – Stolichnaya

3 – Guinness

4 – Budweiser Budvar

5 – Innocent smoothies

So Stella’s cool is it? I prefer it cold, actually.


BLOG

Did Alibaba's 9.9 Global Wine and Spirits Festival flop?

Major wine players flocked to China ready for online giant Alibaba's 9.9 Global Wine and Spirits Festival, which took place on 9 September....

BLOG

Is Vietnam about to curb late-night drinking?

In May, Heineken's CEO, Jean-François van Boxmeer, called Vietnam the "poster child" for international beer thanks to strong demographics and growing demand....

BLOG

Heineken brings commercial know-how to new recruitment drive

Heineken is known for its flashy adverts. Now the brewer has given the star treatment to a new recruitment drive with a glamorous and highly-persuasive ad that, quite frankly, had the staff here at...

BLOG

Queues are forming for latest (Jim Beam) Apple product

Move over iPhone 7 headphones-gate, there is a new Apple product causing a stir. Or a shake. Or just a shot....

just-drinks homepage



Forgot your password?