Blog: Soft Drinks International Conference - See you down the front
Olly Wehring | 11 May 2012
We're less than a week away from the inaugural Soft Drinks International Conference here in London, and just-drinks will be there in force.
Taking place at the Tower Hotel in London on 17 and 18 May, the trade event will see a wealth of soft drinks companies attend. We will be there on both days and hope to see you there.
I'm told that, if you book now, you'll get a 50% discount off the standard delegate rate (use the code SDIVIP50).
To register, click here, and hopefully we'll see you there.
I've stopped short of covering it as a product launch story on just-drinks, but take a look at this. Released this month in the UK, Snuffle Dog Beer is already available in 25 markets....
PepsiCo received high praise when it announced it was to launch its stevia-based Pepsi extension True exclusively on Amazon in the US....
Sean 'Diddy' Combs, the US rapper and entrepreneur, has publicly turned against his apparent former favourite Tequlia brand, Patron, now that he is joint-owner of DeLeón Tequila....
The Coca-Cola Co has spent a lot of money recently fighting accusations that soft drinks make you fat....
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