Blog: Sammy Davis Jnr, Bill Murray offer Suntory ad heritage
James Wilmore | 14 January 2014
Will Suntory's US$16bn move to buy Beam see a change in how the Bourbon producer's brands are advertised?
I, for one, hope the Japanese firm can summon up a bit of its creative spirit from yesteryear and translate this across the Pacific Ocean. This mind-boggingly odd, yet wonderful Suntory ad from 1974, featuring Sammy Davis Jnr, is the kind of thing I'm thinking of:
But also, who could forget Bill Murray's fictional ad for Suntory in the 2003 movie Lost in Translation?
Think on ad bods. Think on.
I've stopped short of covering it as a product launch story on just-drinks, but take a look at this. Released this month in the UK, Snuffle Dog Beer is already available in 25 markets....
PepsiCo received high praise when it announced it was to launch its stevia-based Pepsi extension True exclusively on Amazon in the US....
Sean 'Diddy' Combs, the US rapper and entrepreneur, has publicly turned against his apparent former favourite Tequlia brand, Patron, now that he is joint-owner of DeLeón Tequila....
The Coca-Cola Co has spent a lot of money recently fighting accusations that soft drinks make you fat....
- Coca-Cola pressure builds as bid rumours swirl
- Gin: Plymouth's from Plymouth, London's from...?
- Why Chinese beverages won't conquer the world
- Fireball Recall: Putting Out Fire with Anti-Freeze
- Comment - IPO Launch a Tonic for Fever-Tree
- Anheuser-Busch InBev cuts jobs in US shake-up
- Diageo targets Millenial women with Baileys push
- Pernod blames rule changes for Plymouth GI drop
- William Grant unveils bespoke Glenfiddich website
- Diageo unveils Ciroc in Times Square push
- Global Scotch whisky insights - market forecasts, product innovation and consumer trends research
- Global Beer Opportunities: Beyond Standard Lager
- The IWSR Global Trends Report 2014
- Global Cognac insights - market forecasts, product innovation and consumer trends research