Blog: James WilmoreSammy Davis Jnr, Bill Murray offer Suntory ad heritage

James Wilmore | 14 January 2014

Will Suntory's US$16bn move to buy Beam see a change in how the Bourbon producer's brands are advertised?

I, for one, hope the Japanese firm can summon up a bit of its creative spirit from yesteryear and translate this across the Pacific Ocean. This mind-boggingly odd, yet wonderful Suntory ad from 1974, featuring Sammy Davis Jnr, is the kind of thing I'm thinking of:

But also, who could forget Bill Murray's fictional ad for Suntory in the 2003 movie Lost in Translation?

Think on ad bods. Think on. 

Sectors: Mergers & acquisitions, Spirits

Companies: Suntory

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