Blog: Andy MortonSABMiller's rough guide to beer making in South Sudan

Andy Morton | 15 November 2012

It is the ultimate emerging market. South Sudan only became a country in July last year but it already has its own beer, thanks to a SABMiller plant near the capital Juba. This report from Zimbabwe's Daily Maverick, which interviewed the plant's South African boss Ian Alsworth-Elvey, gives some idea of what it must be like to work in a virtually lawless environment, with bad roads and no power. 

So why do it? “The cost of doing business here is high,” Alsworth-Elvey says. “But the returns are commensurate (to that cost).”

 


BLOG

Drinking & Driving? Ford and Jose Cuervo's Tequila cars

A couple of months ago, US-based Saltwater Brewery developed 'edible six-pack rings' in an effort to curb threats to wildlife....

BLOG

I'll drink what I want, Stoli, but make it easy, yeah?

Last month, SPI Group unveiled its latest advert for Stolichnaya in the US. Its an amusing little number that caries the instruction: Drink what you want. The “I am man” ad looks to distance Millennia...

BLOG

Your company's homepage on just-drinks

Who do you work for? I ask, merely to draw your attention to just-drinks’ company pages....

BLOG

Caipirinha Facts!

This weekend sees yet another “International Day” for a drinks category. Lucky us. Anyway, ahead of Sunday’s International Cachaça Day, here’s a wealth of information on Brazil’s national spirit, cour...

just-drinks homepage



Forgot your password?