Blog: Rémy Cointreau keeps us guessing on Champagne deal
Chris Mercer | 21 April 2011
According to reports in France, ex-Veuve Clicquot MD Cecile Bonnefond is being lined up as the new head of Piper-Heidsieck under the brand's new owners-to-be.
The local l'Union newspaper has reported that Bonnefond, who left Veuve-Clicquot in 2009, has been head-hunted by the likely buyer of Rémy Cointreau's Champagne brands, Societe Europeenne de Participations Industrielles (EPI).
Intriguingly, at the beginning of this year, Bonnefond left her post as a director at LVMH. L'Union claims that she left to join EPI, which is controlled by the Descours Family and has also made its name predominantly in fashion.
Aside from Bonnefond leaving LVMH, none of these details can be confirmed. Added to which, we still cannot be sure as to the state of the negotiations between EPI and Rémy Cointreau over the sale of the latter's Champagne arm.
Rémy Cointreau has not returned just-drinks' calls today (21 April) and the group offered no update on the talks in its full-year sales statement.
There is some speculation that a deal for the unit, which includes Piper-Heidsieck and Charles Heidsieck, may already have been inked, even if not announced. Last month, Decanter.com reported that the deal had been agreed, although it cited no sources.
Then, today, Rémy Cointreau reported that its debt/EBIDTA ratio has improved due to a "highly favourable change in financial debt at the end of March". Could this be a referral to the debt-laden Champagne arm?
For now, it's all smoke and mirrors.
just-drinks is in Berlin this week for Bar Convent Berlin. Here's the second and final part of Andy Morton's blog, which will keep you up-to-date at one of Europe's most important dates in the alcohol...
just-drinks is in Berlin this week for Bar Convent Berlin. Here's the first part of Andy Morton's daily blog, which will keep you up-to-date at one of Europe's most important dates in the alcohol indu...
Responding to criticism on social media is tough. You've got to engage the consumer without starting an argument and - ideally - get them on side....
Want to know how The Coca-Cola Co-backed Keurig Kold - released in the US yesterday - works?...
- AB InBev, SABMiller - Here's what'll happen next
- Is time right for TWE to move for Diageo's wines?
- Is Brown-Forman at the end of the SoCo road?
- Will a sexed-up SABMiller tempt AB InBev?
- Is Brown-Forman doing a Jack Daniel's in Ireland?
- AB InBev makes formal offer for SABMiller
- Diageo secures Xerox Corp CFO as finance head
- Tesco pulls several Carlsberg SKUs in UK
- Diageo makes US$780.5m beer deal with Heineken
- SABMiller formally rejects AB InBev's offer
- The IWSR Duty Free/Travel Retail Summary Report 2015
- Future growth opportunities for global spirits
- Global gin insights - market data, product innovation and consumer trends research
- Global Scotch whisky insights - market forecasts, product innovation and consumer trends research