Blog: Private equi-tea
Olly Wehring | 2 July 2007
India’s Tata Tea is mooted as mulling a bid for Cadbury Schweppes’ US beverage business. Local reports have suggested that Tata is planning to combine with a joint bid being lodged by private equity group Blackstone and Lion Capital for the Cadbury drinks businesses.
The existence of private equity groups amongst the bidders confirms the growing interest this financial sector is taking in the industry. PEGs remain a hugely misunderstood sector but they’re a rising presence in the drinks world. Keep your eyes peeled for an analysis of private equity groups and their role within the drinks industry, which we’ll be running later this week.
The long-running spat between US and Czech brewers has stepped up a notch after the Czech president described American beer as “filthy water” this week....
I've stopped short of covering it as a product launch story on just-drinks, but take a look at this. Released this month in the UK, Snuffle Dog Beer is already available in 25 markets....
PepsiCo received high praise when it announced it was to launch its stevia-based Pepsi extension True exclusively on Amazon in the US....
Sean 'Diddy' Combs, the US rapper and entrepreneur, has publicly turned against his apparent former favourite Tequlia brand, Patron, now that he is joint-owner of DeLeón Tequila....
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