Blog: Chris Brook-CarterPreaching to a captive audience

Chris Brook-Carter | 26 October 2004

Men are notorious for their reluctance to chat whilst standing at a urinal. Not for men the trip to the loo in pairs, oh no. It could be your long-lost brother standing next to you while you relieve yourself, he still wouldn’t warrant more than a nod and an “Alright?”

But the male lavatories’ silence is set to be broken.

Talking urinals are being tested in Montreal, Canada. The Wizmark, a small plastic disc with flashing lights and a microprocessor-powered larynx, will soon be residing at the base of urinals at 100 bars and nightclubs in and around the city.

Bearing a Molson logo on a target motif, the ‘interactive urinal communicators’ - or Uricoms, as they’re known in French - are motion-activated to sound a siren and say “The cold shot of Molson Dry at 6.5% alcohol – It’s legal.” In French.

Words fail me - and I'm not even standing at a urinal.


BLOG

Budweiser races to stock Mars bars

For those people looking to the Red Planet as shining utopia away from all things earth, look away now....

BLOG

When life gives you lemons, make soap

Bacardi's 42 Below vodka brand has found a novel way to use the lemons left over from cocktail-making: Turn them into liquid soap....

BLOG

Small measures required as Philadelphia soda tax adds up

Philadelphia’s soda tax came into force on Sunday, and is reportedly causing a stir in the city's check-out aisles....

BLOG

Accolade Wines and a giant of the tennis world

Earlier this month, I was most-kindly invited by Accolade Wines to visit the Royal Albert Hall in London. The reason? They wanted to see a tennis great in action, and then give them a guided tour thro...

just-drinks homepage



Forgot your password?