Blog: Chris Brook-CarterPest control

Chris Brook-Carter | 8 November 2004

Coca-Cola may have a new image problem, according to stories coming out of India, although should sales of carbonates continue to fall, Coke’s management may do well to exploit this new trend.

Cotton farmers in some Indian villages are buying up stocks Coca-Cola and Pepsi, believing that the sugar in the fizzy drinks kills pests.

According to Reuters, farmers say scientists advised them to mix pesticides with a sugary syrup to control pests, and they found the mixture cheaper and more effective than pure chemicals.

Of course Coke and Pepsi have denied the claims. But the local man who pioneered this alternative use for cola is already something of a celebrity. His crop survived an attack of pests which had resisted other remedies.
"We found that all the colas had uniform effect on pests. The pests became numb and fell to ground," he said.

He said the drinks had all the elements they needed: they were cheaper, sticky, fizzy, and attracted ants, which devoured the larvae of the pests. You can't buy that sort of publicity!


BLOG

Small measures required as Philadelphia soda tax adds up

Philadelphia’s soda tax came into force on Sunday, and is reportedly causing a stir in the city's check-out aisles....

BLOG

Accolade Wines and a giant of the tennis world

Earlier this month, I was most-kindly invited by Accolade Wines to visit the Royal Albert Hall in London. The reason? They wanted to see a tennis great in action, and then give them a guided tour thro...

BLOG

Situation Vacant - Must love whisk(e)y

Do you like whisk(e)y? And, I mean, really like whisk(e)y? Are you at a loose end in the first half of 2017? If so, then I've found just the job for you....

BLOG

Angostura advertises the news

Most of the time, changes at the top of a company present themselves in press releases, stock exchange filings or responses from a spokesperson....

just-drinks homepage



Forgot your password?