Blog: Chris Mercer'No frills' Carlos Brito

Chris Mercer | 28 June 2010

Carlos Brito has revealed his taste for personal restraint in a rare interview.

Carlos Brito must be one of the least interviewed CEOs among the drinks industry's big hitters, so it was with intrigue that we read his comments to the Wall Street Journal at the weekend.

Brito was keen to portray his "no frills" lifestyle in the piece, which may seem strange for the head of a company that recently completed the most expensive takeover in brewing industry history.

Still, the 50-year-old Brazilian said that he does not do five-star hotels when travelling with his family - a neat nod to austerity in these austere times.

While the brief interview made interesting reading, all involved should be picked up on the poorly choreographed penultimate question, which focused on Brito's drinking habits.

What does Carlos Brito drink out of office hours? Come on, you don't need me to provide the answer, do you?


BLOG

Small measures required as Philadelphia soda tax adds up

Philadelphia’s soda tax came into force on Sunday, and is reportedly causing a stir in the city's check-out aisles....

BLOG

Accolade Wines and a giant of the tennis world

Earlier this month, I was most-kindly invited by Accolade Wines to visit the Royal Albert Hall in London. The reason? They wanted to see a tennis great in action, and then give them a guided tour thro...

BLOG

Situation Vacant - Must love whisk(e)y

Do you like whisk(e)y? And, I mean, really like whisk(e)y? Are you at a loose end in the first half of 2017? If so, then I've found just the job for you....

BLOG

Angostura advertises the news

Most of the time, changes at the top of a company present themselves in press releases, stock exchange filings or responses from a spokesperson....

just-drinks homepage



Forgot your password?