Blog: National H2O Service
Chris Brook-Carter | 15 April 2004
The British Government is considering selling mineral water which is National Health Service-branded. Still water made especially for the NHS would be given to patients free of charge, and would also be sold commercially.
Profits from sales of the water would be put back into the NHS.
Any chance of other NHS-branded beverages? NHScotch, maybe?
No sooner had Anheuser-Busch InBev taken a gentle pop at the craft beer segment during February's Super Bowl, than the world's largest brewer has challenged the sub-category's target market in New Yor...
A few wry grins will have been raised in the offices of Dr Pepper Snapple Group today. ...
It is with great sadness that I announce that just-drinks' deputy editor, James Wilmore, will be leaving us next month....
It was a throwaway aside in a conversation about marketing spend....
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