Blog: Olly WehringMr Woods gets an unwanted Boost

Olly Wehring | 8 June 2007

A man has sued the makers of a health drink, claiming the vitamin-enriched beverage gave him an erection that would not abate.

This week, the, aptly-named Mr Woods claimed that, after drinking Novartis' Boost Plus, he awoke the next morning “with an erection that would not subside”.

He was then forced to undergo surgery for severe priapism, which involves implanting something called a 'winter shunt', which (hear me out) moves blood from one area of the body to another. It doesn't bear thinking about really, does it?

Novartis continues to promote its Boost Plus drink as “a great-tasting, high-calorie, nutritionally complete oral supplement for people who require extra energy and protein in a limited volume.” The evidence is in the tasting, apparently.

Stay tuned for all the best stories at just-drinks. But don't let us keep you up all night.


BLOG

Has beer gone to the dogs? Will it make you feel ruff? Has it got... OH, FORGET IT!

I've stopped short of covering it as a product launch story on just-drinks, but take a look at this. Released this month in the UK, Snuffle Dog Beer is already available in 25 markets....

BLOG

PepsiCo caught in Amazon attack

PepsiCo received high praise when it announced it was to launch its stevia-based Pepsi extension True exclusively on Amazon in the US....

BLOG

Diddy shows he's a Diageo man with prod at Patron

Sean 'Diddy' Combs, the US rapper and entrepreneur, has publicly turned against his apparent former favourite Tequlia brand, Patron, now that he is joint-owner of DeLeón Tequila....

BLOG

A drink that makes you thin?

The Coca-Cola Co has spent a lot of money recently fighting accusations that soft drinks make you fat....

just-drinks homepage



Forgot your password?