Blog: James WilmoreMiller Time! If your name is Miller...

James Wilmore | 29 June 2012

 

The marketing folk at MillerCoors have dreamt up a remarkably simple promotion. 

If your first, middle, or last name is Miller (and you're of legal drinking age), and you live in the US, you can pick up a US$25 gift card, equivalent to the cost of a case of Miller Lite, at one of the company's "It's Miller Time On Us" events, being held in nine locations across the country this summer. 

Apparently, Miller is the sixth most common surname in the US, so it could be popular. 

Could any other beer brands follow suit?

We've been scratching at heads here at just-drinks towers. We've come up with Guinness, Foster('s) and Tennent('s) as brands who could manage it, at a stretch... 

 


BLOG

Electric cars keep Hennessy up with current trends

It seems even 250-year-old Cognac houses want to be like Google these days....

BLOG

[Checks watch] “I best be heading home”

It's not even available on pre-order yet, but Apple's latest piece of kit has already got a breathalyser app....

BLOG

just-drinks closed for Easter

just-drinks is now closed for the Easter weekend....

BLOG

Diet Coke decline leaves Pepsi sitting pretty

Last year was tough for The Coca-Cola Co. So staff in Atlanta won't be pleased to read that Pepsi has overtaken Diet Coke as the no. 2 soda brand in the US. ...

just-drinks homepage



Forgot your password?