Blog: Olly WehringLooks like we made it

Olly Wehring | 21 December 2005

Well, we’re almost there. The end of another frenetic year for the global drinks industry is just around the corner and, while some of you are racing to get those last, vital orders out, we here at just-drinks can finally ease the foot off the pedal as we look forward to a well-earned respite.

And what a year it’s been. From Pernod Ricard’s purchase of Allied Domecq in the wine and spirits sectors to Anheuser-Busch’s and SABMiller’s ongoing skirmishes in the US beer industry, via the sale of Cadbury Schweppes’ European beverages division on the soft drinks front, I think we can all safely say that the headlines have come thick and fast in 2005. And I should know - I wrote most of them.

In this, my final blog before Christmas (we close for the week between Christmas and New Year, and will be back refreshed on Tuesday 3 January), I want to thank you all for your continued support. We have been deluged on an almost daily basis by tip-offs and story ideas from freelancers, industry insiders, PR companies and internal marketing departments the world over - if your lot aren’t hitting us yet, then give them a nudge - and just-drinks goes from strength to strength as a result.

So, whether you’re already in wind-down mode, or are expecting to be chained to your desk until midnight on 24 December, may I wish you all a Merry Christmas and a Happy New Year. I get the feeling that 2006 might just top 2005, and I for one can’t wait.


BLOG

Flavour stick "ages whisk(e)y three years in 24 hours"

Whisk(e)y companies spend a lot of money and effort ageing their products for that premium taste....

BLOG

US lacks bottle for craft soda revolution

PepsiCo created a stir last week with the news it is testing a product called Caleb's Kola, with some in the media claiming it was the beginning of a new “craft soda” category....

BLOG

Beer cocktails abound as SABMiller gives Peroni a push

SABMiller's bid to widen the appeal of beer is very much in evidence at its latest 'House of Peroni' - with beer cocktails and a bigger bottle for the Italian lager brand on offer. ...

BLOG

The just-drinks Weekly Round-Up

Here's a round-up of the big stories on just-drinks last week, featuring PepsiCo, SABMiller, the Scotch whisky category and the US wine market....

just-drinks homepage



Forgot your password?