Blog: Olly WehringLIWF & Distil – All the Fun of the Fair – Day Three

Olly Wehring | 20 May 2010

We're into the home straight here in London, with this year's wine fair set to close its doors within the next hour. The final day is traditionally the quieter of the three, and this year has been no exception.

But what of Tuesday and Wednesday? Well, the numbers look a bit like this:

Tuesday: 6,367 visitors, an increase of ten (that's ten visitors, not 10%!) on last year.
Wednesday: 4,445 visitors, down a little on the 4,704 of 2009.

Visitor numbers, therefore, have been pretty flat thus far, down by only 0.2%.

That's the quantity, but what of the quality? Only time will tell, and we'll get back to you on that one when the dust has settled.


BLOG

"Buy a Mountain Dew and enjoy it"

No, this is not PepsiCo's new ad slogan for its Mountain Dew brand....

BLOG

Did Alibaba's 9.9 Global Wine and Spirits Festival flop?

Major wine players flocked to China ready for online giant Alibaba's 9.9 Global Wine and Spirits Festival, which took place on 9 September....

BLOG

Is Vietnam about to curb late-night drinking?

In May, Heineken's CEO, Jean-François van Boxmeer, called Vietnam the "poster child" for international beer thanks to strong demographics and growing demand....

BLOG

Heineken brings commercial know-how to new recruitment drive

Heineken is known for its flashy adverts. Now the brewer has given the star treatment to a new recruitment drive with a glamorous and highly-persuasive ad that, quite frankly, had the staff here at...

just-drinks homepage



Forgot your password?