Blog: LIWF 2009 - Have you REALLY thought this through?
Olly Wehring | 5 May 2009
The London International Wine Fair hasn't even begun yet, but already we may have found the most controversial story from this year's event.
And this one gives Wines of Argentina's “Our wine, our people, our souls” tagline at 2005's event a serious run for its money.
A group of French winemakers, known as Les Terroiristes du Midi, will be taking over stand H50/13 a week today at 1145.
This balaclava-clad gang, representing 23 producers from the south of France “want to strike terroir into the hearts and minds of the British public”, a press release, which arrived today, claims.
“Times are tough for French winegrowers,” a spokesperson said. “As individuals, it is difficult to make our voices heard, but by joining forces we can make a stand.”
“We have decided to resort to terroirism, and firmly believe it is the way forward.”
The identity of the individuals concerned will be revealed at the photo call.
I have one word for you, oh terroiristes: CRAV.
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