Blog: Andy MortonLatest projections for Pilsner Urquell looking good

Andy Morton | 8 October 2012

Putting on a show

Putting on a show

Czech beer maker Pilsner Urquell celebrated its 170th birthday last week, with festivities culminating in this jaw-dropping light show projected on to the beautiful Cathedral of St Bartholomew in Pilsen. Highlights include golden lager flowing out of the windows and World War II bombers blowing the stone façade seemingly to bits.

Europe's breweries seem to have developed a taste for these sound-and-vision spectaculars. Ahead of this year's Champion's League Final in Munich, Heineken thrilled guests at a pre-match event with a similar light show that saw giant footballers kicking lumps out of a German castle. 


BLOG

The just-drinks Weekly Round-Up

Here's a round-up of the big stories on just-drinks last week, featuring AG Barr, Bombay Sapphire, Wines of South Africa and Pabst Brewing Co....

BLOG

Smile, you're part of the "emotional contagion" industry

It seems there's not much in the world that can make people smile these days. Luckily, we're part of an industry that has just been scientifically proven to do just that. ...

BLOG

Starbucks' new craft - beer-flavoured coffee

Despite accounting for just a small percentage of overall sales, craft beer is making an impression on the US....

BLOG

The just-drinks Weekly Round-Up

Here's a round-up of the big stories on just-drinks last week, featuring SABMiller, Orangina Schweppes, PepsiCo and Scottish devolution....

just-drinks homepage



Forgot your password?