Blog: IWSC plays fair for white spirits as Scotch and poetry flows
Andy Morton | 19 January 2015
At a Burns Night supper in Kings Cross last week, the team from the International Wines and Spirits Competition (IWSC) were letting their hair down.
General manager Ewan Lacey, as a Scotsman no stranger to the bard of Ayrshire, served up dollops of Burns' greatest hits alongside the haggis, neeps and tatties. There was whisky, too, a cross-section of the IWSC's top award winners from last year including Morrison Bowmore's Travel Retail-exclusive Bowmore Gold Reef and Pernod Ricard's Chivas Regal 18yo Deluxe Blend.
But the event, part of a new IWSC partnership with restaurant T.E.D, served also to remind that the 2015 awards will be around again shortly. The competition opened for entries earlier this month, however this year it is to be expanded for the first time to include mixer categories, with awards available for the best vodka in a bloody Mary and gin together with tonic.
The decision redresses the balance somewhat for white spirits as, unlike Scotch for example, they are rarely drunk neat. Producers that work hard to find the right recipe to go with tonic or with tomato juice and Tabasco now have the chance to earn the recognition of the industry, and include the IWSC stamp of approval on their bottles.
Weel done, 'cutty-sark, as Robbie Burns might say.
On 9 May, Diageo is hosting its latest Capital Markets Day for analysts and investors, in London. Ahead of the group's presentations, Anthony Bucalo, global beverages analyst at HSBC, has prepared a l...
For those people looking to the Red Planet as shining utopia away from all things earth, look away now....
Bacardi's 42 Below vodka brand has found a novel way to use the lemons left over from cocktail-making: Turn them into liquid soap....
Edrington has released the first whisky in a new series of 'special editions'. Valkyrie, which launched at an event in Denmark today, is part of the firm's new Viking Legend series. The collection wil...
Philadelphia’s soda tax came into force on Sunday, and is reportedly causing a stir in the city's check-out aisles....
Earlier this month, I was most-kindly invited by Accolade Wines to visit the Royal Albert Hall in London. The reason? They wanted to see a tennis great in action, and then give them a guided tour thro...
- Have spirits companies forgotten the mainstream?
- Does alcohol accelerate the onset of dementia?
- Pernod's mood darkens over India - Analysis
- Why Scotch must drop the 'malts good, blends bad'
- Ashwagandha - The next functional drinks trend?
- Moet Hennessy unaffected by LVMH Dior buy
- Diageo to cut 105 jobs in Scotland, 50 in Italy
- Distell acquires majority stake in Cruz Vodka
- Portman Group heads to Tesco for new chief exec
- William Grant names Europe & NA Travel Retail head
- Global Scotch insights - market forecasts, product innovation and consumer trends
- Global Champagne and sparkling wine insights - market forecasts, product innovation and consumer trends
- Battle of the Generations - The fight for iGen, Millennial, Gen X and Baby Boomer consumers
- Myanmar - ISA Country Report
- Global vodka insights - market forecasts, product innovation and consumer trends