Blog: Olly WehringIntroducing the wider world to 'share of throat'

Olly Wehring | 24 February 2014

When The Coca-Cola Co reported sliding sales and profits for 2013 last week, the media here in the UK wanted to speak to someone in the know about the performance.

So, they came to me.

Head to around 42:45 to hear me being interviewed on BBC Radio Five Live on Wednesday, and marvel at their reaction to the phrase "share of throat".

That'll learn 'em.

ANALYSIS

Research in Focus - Family Branding: Establishing Beverage Verticals for Parents and Children

Consumer concerns over calorie and sugar content have undoubtedly been a major contributor to shifting consumer beverage choices, particularly in developed markets like the US, UK, and France....

BLOG

San Francisco's 21st Amendment breaks ground on new site - video

You can't seem to move at the moment for news of US craft brewers expanding....

BLOG

The just-drinks Weekly Round-Up

Here's a round-up of the top stories on just-drinks last week, featuring Coca-Cola Life, Australian Vintage, Pernod Ricard and BrewDog....

BLOG

World Cup heist is small beer

Beer consumption in Germany - already pretty impressive - will undoubtedly have enjoyed a spike following celebrations over the nation's FIFA World Cup win. ...

NEWS

US: PepsiCo director steps down over health issue

A long-serving PepsiCo director has resigned from the firm's board due to "personal health reasons". ...

BLOG

Coca-Cola Co steps out of the past with new UK home

Last night, The Coca-Cola Co's UK division celebrated moving in to its stylish new central London headquarters with a barbecue on its roof-top terrace....

just-drinks homepage



Forgot your password?