Blog: Innocent co-founder discusses sale to Coca-Cola Co
James Wilmore | 25 February 2013
Could this be the end of an era? The founders of UK smoothie maker Innocent revealed on Friday that they are effectively giving up ownership of the firm to the Coca-Cola Co.
Richard Reed confirmed that he and his fellow Innocent co-founders will step down from running the company on a "day-to-day basis". But, the smoothie maker will still be run by "Innocent people", he said.
The UK group first sold a stake to Coca-Cola in 2009.
Reed has recorded a video message about the deal, which can be viewed below.
Do you have a water source in your garden? By which, I mean a spring, rather than an outside tap....
Here's a round-up of the top stories on just-drinks last week, featuring PepsiCo and Coca-Cola Co, Castel, Molson Coors and the cachaca sector....
There was a big focus on supermarkets and their Scotch offerings this week when a couple of own-brand malts scooped top awards at the International Wines and Spirits Competition (IWSC)....
You can't seem to move at the moment for news of US craft brewers expanding....
- just The Preview - Diageo's FY preliminaries
- Analysis - SABMiller's Australian issues continue
- Comment - Beer - What’s in a (Brand) Name?
- just The Preview - Anheuser-Busch InBev's H1 & Q2
- NPD: Alcohol Beverage “Mash-Ups” Fuel Innovation
- Diageo silent over Shuijingfang writedown report
- Britvic promotes GB marketing head to global post
- Molson Coors CEO to retire
- Diageo's Captain Morgan Facebook ad banned
- PepsiCo appoints W Europe, S Africa Tropicana GM