Blog: Andy MortonHeineken brings commercial know-how to new recruitment drive

Andy Morton | 16 September 2016

Heineken is known for its flashy adverts.

Now the brewer has given the magic touch to a new recruitment drive with a high-tempo and highly-persuasive ad that, quite frankly, had the staff here at just-drinks dusting off their resumes.

If Heineken's sales teams have half as much pep as the man in this advert then Anheuser-Busch InBev – currently the world's biggest brewer - had better watch out.


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