Blog: Guinness gets the Presidential treatment
Chris Mercer | 24 May 2011
Diageo has received the mother of all commercial endorsements from US President Barack Obama.
The President could be seen doing his "I'm an average Joe" routine in an Irish bar following his state visit to the Republic of Ireland yesterday (23 May).
While there, the President discussed the ins and outs of pouring the perfect Guinness, before holding the drink aloft and declaring it to be "delicious".
As endorsements go, it doesn't get a lot better, does it? See for yourself.
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- Comment - Diageo's Distill Ventures: One Year On
- Pernod Ricard's FY Performance by Region, Brand
- Pernod Ricard set for CMO switch
- ASA bans Jägermeister TV ad
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- Wine Australia reports death of UK, Europe boss
- Diageo takes Haig Club to Singapore airport