Blog: Growth hopes
Chris Brook-Carter | 18 September 2003
The latest AC Neilsen figures, which were passed on to me by a US colleague earlier this week, certainly seem to point in the right direction. Nielsen figures measuring overall spirits sales in off-premise/retail outlets through to the end of June show total volume increased by 2.2% in the preceding 52 weeks.
But it was the summer that was most encouraging. Nielsen data showed that sales were 5.0% higher than during the same 13-week period last year. The latest 13-week numbers show that rum (up 8.4%), Tequila (up 8.2%), vodka (up 6.1%), and Bourbon (up 3.3%) were category growth leaders.
Knowledge is power, or so they claim. So, with that in mind, here's an infographic, courtesy of Australian company Hangover Revivol, that breaks down exactly what is behind the common hangover....
Here's a round-up of the top stories on just-drinks last week, featuring William Grant & Sons, the Southern hemisphere's winemakers, SABMiller and Heineken, and Coke Light....
How many beer mugs can one man carry? ...
Here's a round-up of the top stories on just-drinks last week, featuring Pernod Ricard, The Coca-Cola Co, SABMiller's new Scotch whisky and Santa Rita Estates....
- Comment - Heineken's 'No' Cuts SABMiller Options
- Irish whiskey eyes a slice of Scotch's global pie
- Scottish Independence and Scotch Whisky
- SABMiller spurned by Heineken: The start of the en
- Can the New World Learn a Lesson from the Old?
- Patron Spirits' Patron Citrónge Lime
- Heineken rejects SABMiller purchase proposal
- Wm Grant CMO to head Orangina Scweppes Int'l
- Diageo's Special Releases 2014
- SABMiller, Heineken silent on takeover offer talk