Blog: Foreign soils
Chris Brook-Carter | 17 August 2004
Following news that Interbrew is considering listing in New York, there was an interesting piece in the Dow Jones newswire column, The Skeptic, today.
It argues that Interbrew shares could gain something in the order of 16% if its shares were listed in New York and traded on a similar rating as rival Anheuser-Busch.
But it also argued that we might see Interbrew move its HQ from Leuven in Belgium to a more tax-friendly setting.
It even suggested we may see the beer giant set up residence in the sunny Cayman Islands, though how much tongue in cheek the author was employing is not obvious?
Whisk(e)y companies spend a lot of money and effort ageing their products for that premium taste....
PepsiCo created a stir last week with the news it is testing a product called Caleb's Kola, with some in the media claiming it was the beginning of a new “craft soda” category....
SABMiller's bid to widen the appeal of beer is very much in evidence at its latest 'House of Peroni' - with beer cocktails and a bigger bottle for the Italian lager brand on offer. ...
Here's a round-up of the big stories on just-drinks last week, featuring PepsiCo, SABMiller, the Scotch whisky category and the US wine market....
- Comment - How Hand-Made is Tito's Handmade Vodka?
- Analysis - Remy's Cognac "dead-cat bounce"
- Heineken to stay "active player" in beer M&A - CFO
- Focus - Pernod Ricard's Q1 sales by brand
- Time for Heineken to make a European break
- Moët Hennessy unveils first Travel Retail outlet
- Whisky downturn slows Diageo's Scotch spend
- Beam Suntory, Edrington part ways in Travel Retail
- United Spirits sees Q1 net loss
- Pernod Ricard sees sales lift in Q1