Blog: Fifth of May, don't drink, okay?
Chris Brook-Carter | 15 April 2004
Activists are pushing for Hispanics to boycott Budweiser during this year’s Cinco de Mayo celebrations. The group May 5 With Pride has accused Anheuser Busch of using the occasion to promote alcohol consumption, thereby dishonouring Hispanic culture.
“With their publicity, they want to make us look like drunkards, and use the celebration of our Mexican fiesta as a day for getting drunk,” a spokesman for the group said. The activists want AB to stop using the festival in its publicity campaign.
“To suggest that people of a specific racial group should be protected from certain types of publicity is elitist and condescending and an insult,” AB countered.
Watch this space for any Irish complaints about Guinness’ links with St Patrick’s Day celebrations – just don’t hold your breath.
Here's a brave move by the folk from Camerata at Paulie's in Houston: a wine-related parody of Summer Nights from Grease....
Here's a round-up of the top stories on just-drinks last week, featuring The Coca-Cola Co and Monster Beverage Corp, Constellation Brands, Anheuser-Busch InBev and Australia's wine producers....
UK brewer Timothy Taylor is back in the headlines after winning 'Champion Beer of Britain' at the Great British Beer Festival (GBBF) today. ...
Here's a round-up of the top stories on just-drinks last week, featuring Guinness, Campari, Vitaminwater and Treasury Wine Estates....
- Interview - Bacardi global marketing boss, whisky
- Has Coca-Cola Jumped From Frying Pan to Fire?
- Comment - Hybrid Spirits: Innovation or Laziness?
- Constellation grapples with glass as reality bites
- Brewers Feel Prolonged Russian Winter
- Diageo doubles intake for spirits start-ups scheme
- Second senior exec to depart Bacardi
- Portman finds against Diageo "mix it up" tagline
- Diageo appoints head for Asia marketing unit
- Bacardi sees North America president step down