Blog: Olly WehringEau de Stella? XXXX? Kronenbourg?

Olly Wehring | 31 May 2006

I went to a concert in London-town last night. In a room full of over-exuberant punters, most (if not all) of which were south of me in age, no matter how hard I tried to stay out of the melee, I couldn’t help coming home smelling rather pungently of beer.


Upon my return home, the lady was, obviously, none too impressed. But help, for me at least, may be at hand.

A scientist in Scotland has created a whisky-scented perfume. George Dodds, a biochemist from the Highlands, has named the scent ‘Spirit of Scotland,’ and expects to launch it later this year at a price of around GBP75 (US$140) per bottle.

The perfume, which has taken three years to develop, uses special ingredients to recreate the smoky, peaty scent of a wee dram.

I’m about to email Mr Dodds with a blueprint for my ‘beer-scented’ Cologne. If I can first convince the lady that my stench is a sign of sophistication, that is.


SABMiller's last word

Today is SABMiller's final day. Some time this evening, Brussel's time, the second-biggest brewer in the world will be subsumed into the biggest, creating a beer behemoth of unprecedented proportions....


"Buy a Mountain Dew and enjoy it"

No, this is not PepsiCo's new ad slogan for its Mountain Dew brand....


Did Alibaba's 9.9 Global Wine and Spirits Festival flop?

Major wine players flocked to China ready for online giant Alibaba's 9.9 Global Wine and Spirits Festival, which took place on 9 September....


Is Vietnam about to curb late-night drinking?

In May, Heineken's CEO, Jean-François van Boxmeer, called Vietnam the "poster child" for international beer thanks to strong demographics and growing demand....

just-drinks homepage

Forgot your password?