Blog: Drinking on the job
Chris Brook-Carter | 31 March 2004
Nice work if you can get it? Don’t ask AmBev.
It was reported this week, that a Brazilian court has ordered the brewing giant to pay €1.7m to an employee whose job turned him to drink. Berd Naveke became an alcoholic after the company made him taste 8 litres of Brahma a day as part of his job, it was claimed.
Naveke told Brazilian daily O Globo: “I came home drunk every night.”
He had held the job for 22 years.
Heavy metal legend Bruce Dickinson - lead singer of the band Iron Maiden, for the unitiated - is clearly a man not afraid to get his hands dirty. ...
The homebrewing revival continues in the UK - and evidence has come that even the supermarket chains are taking it semi-seriously. ...
Does Pernod Ricard have something to hide? In a press conference after the release of full-year results today, only a quarter of the 100 minutes were given over to questions from journalists....
Here's a round-up of the top stories on just-drinks last week, featuring Carlsberg, Heineken, Coca-Cola Amatil, California's winelands and Cognac....
- Allegro: The shape of things to come at Pernod?
- The End of the Road for International Beer Brands?
- Pernod Ricard's Allegro cost-saving programme
- Pernod Ricard's FY Performance by Region, Brand
- US craft vodka puts squeeze on Pernod's Absolut
- Pernod bemoans tough FY as sales, profits drop
- Pernod Ricard set for CMO switch
- ASA bans Jägermeister TV ad
- Scotch whisky leaders sign pro-UK letter
- Wine Australia reports death of UK, Europe boss