Blog: Down and out in ... well, just London
Olly Wehring | 5 June 2008
Despite the jet-setting coming to an end – Brazil and Russia sandwiching the London International Wine Fair last month – we've still managed to keep ourselves in trouble with plenty of fun on the home front.
Last week, we were on a wet and windy boat on the Thames in London, to witness the launch of Carlsberg's Draughtmaster Professional System in the UK.
This week, we've already had a marvellous dinner, courtesy of Pernod Ricard, to celebrate the UK release of the Jameson Premium Collection, as well as a bellyfull of free beer courtesy of Cobra who unveiled their latest UK-wide advertising campaign (on the same day, peculiarly, that just-drinks discovered how the company has been performing of late.
The award for swankiest do of the week, however, has to go to Martini, who celebrated the UK release of Martini Rosato with a plush party, hosted by the pretty hot Natalie Imbruglia, at Kensington Roof Gardens last night.
Thanks, then, go out to the folk at Carlsberg (where's my Liverpool season ticket? Eh?), Jameson (sorry we broke both bowling lanes), Cobra (I want a ride in that car) and Martini (Phwoargh!). I've a night-in this evening, but am spoilt for choice when it comes to having a drink with my TV dinner.
Shame I didn't get an invite from a water company...
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No, this is not PepsiCo's new ad slogan for its Mountain Dew brand....
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In May, Heineken's CEO, Jean-François van Boxmeer, called Vietnam the "poster child" for international beer thanks to strong demographics and growing demand....
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