Blog: Daft games
Chris Brook-Carter | 24 February 2004
Of all the reports written in the last few days about the resignation of Coke CEO Doug Daft and what will surely be a fascinating power struggle to appoint a successor, the best I have read is in the latest edition of Business Week.
The piece has a good overview of the situation as it stands but also has an interesting angle on Daft's tenure, which suggests there is a lot more politicking to be done before his replacement is settled upon.
Whenever we read anything about Millennial consumers, there is almost always mention of the personalisation trend as well as the importance of social media....
Ever wondered what fuels Anheuser-Busch InBev's acquisitional drive? Is it naked ambition? Faith? The good of mankind?...
Anheuser-Busch InBev is reportedly calling a halt to its Seth Rogan and Amy Schumer Bud Light campaign in the US....
Today is SABMiller's final day. Some time this evening, Brussel's time, the second-biggest brewer in the world will be subsumed into the biggest, creating a beer behemoth of unprecedented proportions....
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