Blog: Cowes with Mumm - almost too much fun
Olly Wehring | 10 August 2007
A postcard from our news editor, Jessica Harvey.
Hundreds of white sails adorn the horizon, the sun beats down over cotton wool clouds upon a backdrop of blue sky, and the most prevalent sounds are of corks popping, Champagne flutes clinking and flags billowing in the breeze.
Welcome to the yachting capital of the world, Cowes, for the Isle of Wight’s annual sailing regatta, Cowes Week.
Sailing, one of the few mainstream sports where men and women compete on equal terms and for Ladies Day in particular, the festivities involve celebrating the triumphs of some pretty hardy female sailors. Gutsy women - many who have overcome some kind of difficulty in their lives, but continue to power on through (I know how they feel).
The week attracts over 1,000 competing boats, 8,500 competitors and at least 10,000 spectators each day. One of which is me, your esteemed news editor. I'm here as a guest of G.H. Mumm, Pernod Ricard's Champagne brand.
Champagne? Yachts? Is this real life?
Not for me, it isn't. Toiling against the coalface, chipping out news for you, day in, day out - that's real life for me.
So you'll forgive me for indulging myself, on Pernod's ticket, for a couple of days. The sky has been virtually cloud-free, the glass has never been empty, and the yacht has only been replaced once - by a speedboat.
So, this is real life for me today - naturally, I wish you were here.
Here's a round-up of the top stories on just-drinks last week, featuring Carlsberg, Heineken, Coca-Cola Amatil, California's winelands and Cognac....
The Coca-Cola Co's Keurig Cold machine won't be out until next year. But co-developer Keurig Green Mountain has given us a taste with the unveiling this weekend of another at-home beverage platform, t...
It's a bank holiday here in the UK on Monday (25 August). just-drinks' team will be taking a well-earned lie down. ...
Poland is hardly noted for its cider consumption, but all this could be about to change. ...
- CCA - Coca-Cola's Canary in the Mine
- Comment - Hybrid Spirits: Innovation or Laziness?
- just The Preview - Pernod Ricard's Q4 & FY
- just The Preview - Brown-Forman Q1
- Comment - The Race Downhill for Treasury
- Mast-Jägermeister targets UK off-trade boost
- Brown-Forman unveils Jack Daniel's UK push
- Champagne will not regain lost ground until 2018
- Cognac FY sales slide as China troubles bite
- SABMiller exec to become CFO at Beam Suntory