Blog: Olly WehringComing to you live from LIWSF III

Olly Wehring | 17 May 2006

Midway through day two (of three) here at ExCel, and the lack of hangovers on the floor is really quite refreshing – if those ‘drink responsibly’ tags can work on drinks executives… One ugly moment last night at the nearest bar, however, when someone had to be manhandled outside by two bouncers, however, suggests that the message hasn’t got through to everyone.

The good news is that the air conditioning has kicked in after yesterday’s sweat-fest. Apparently the main unit was hit by a lorry prior to the show – a lorry with Bordeaux number plates, I’ll wager.
 
Today’s highlights for us include a chat with the general manager of Argentina’s largest wine producer, Grupo Peñaflor. Jorge Arpi’s optimistic comments are in keeping with his compadres whom I met last month (did I mention I went to Argentina in April?). As for his frank comments on the global consolidation that, so far, has passed his home country by, well, you’ll just have to wait for my management briefing in July.

Meanwhile, I’ve stayed off the booze and plumped for what one attendee has described as “the Champagne of sparkling water” from Voss – a brutal plug, I know, but a man’s got to drink something.

 


BLOG

How a visit to the dentist helped Muthar Kent get ahead in business

Want to know how to make it to the top of the beverage business? According to Muhtar Kent, it's all about the networking....

BLOG

What's on offer in the UK off-trade?

A red sticker to a shopper is like a red rag to a bull. And as the masses charge at the deals, UK off licences and supermarkets are finding new and novel ways to entice the herd. ...

BLOG

Hennessy's time capsule is for the ages

To celebrate its 250th anniversary, Cognac brand Hennessy is trumpeting a virtual time capsule, making a parallel between it and a barrel of Cognac....

BLOG

Monster Beverage Corp backs the right horse

Rarely do sponsorship deals pay off so quickly. ...

just-drinks homepage



Forgot your password?