Blog: Chris Brook-CarterChina and Taiwan - politicians spills their pints

Chris Brook-Carter | 1 July 2004

The long-running tension between Taiwan and China has spread into the beer market. China has refused to allow Taiwan Tobacco and Liquor Corp. (TTL) to sell Taiwan Beer in the country.

As China grows as a drinks market, it must continue to convince the global community that it is a stable and open marketplace, free from this type of political bias and wrangling.

China considers the self-governing island of Taiwan as a rebel province unworthy of statehood and rejects the Taiwan name in any form. TTL's application to register its “Taiwan Beer” trademark in the mainland was rejected on grounds that products cannot be named after “provinces”. Taiwan's only brewer has re-applied but says Beijing is stalling for political reasons. TTL is considering taking the matter up with the World Trade Organisation.

Speaking to Reuters News, China's Taiwan Affairs Office said yesterday that TTL's application had been rejected on the basis of its name. “Names of geographic locations of county level and above cannot be used as trademarks,” said spokesman Li Weiyi.


BLOG

Make way craft, here come the indie brewers

Could it happen? According to this report, a section of the beer community wants to ditch the word craft. They prefer instead the term “Indie” for brewers they believe follow the enlightened path of t...

BLOG

Kent's dire warning puts Coca-Cola woes in the shade

The global elite were in Switzerland last week for the World Economic Forum in Davos, the annual corporate huddle for the rich and powerful. The CEO of The Coca-Cola Co, Muhtar Kent, was there too, de...

BLOG

PepsiCo wakes up and smells the latte

With The Coca-Cola Co stealing yesterday's limelight with its new united marketing strategy for brand Coke yesterday, a Forbes interview with PepsiCo North America Beverages' new CMO, Seth Kaufman, sl...

BLOG

Coke Life threatens Coca-Cola's united front

It is a bold attempt to regain a measure of control in the ever-spiraling debate about sugar. But will The Coca-Cola Co's new marketing strategy - which for the first time ties all of the Coke family ...

just-drinks homepage



Forgot your password?