Blog: CAGE conference in full swing

Michelle Russell | 30 March 2011

The European equivalent of the Consumer Analyst Group of New York conference kicked off on Monday (28 March), and is now in full swing, with the likes of SABMiller, The Coca-Cola Co, PepsiCo and Heineken presenting to analysts over a three-day period.

Companies will provide an update on how their businesses are performing, how they are dealing with industry pressures such as rising commodity costs, and any new innovation in the pipeline.

just-drinks will be covering the event so check our news and insight pages for the latest from this year's CAGE event.


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The (temporary) return of Paul Walsh to the drinks debate

Paul Walsh just can't stay away from the drinks industry....

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Budweiser races to stock Mars bars

For those people looking to the Red Planet as shining utopia away from all things earth, look away now....

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When life gives you lemons, make soap

Bacardi's 42 Below vodka brand has found a novel way to use the lemons left over from cocktail-making: Turn them into liquid soap....

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