Blog: Olly WehringBBPA says goodbye to Hayward

Olly Wehring | 10 March 2009

What is going on at the British Beer and Pub Association, we ask?

The trade body announced late yesterday afternoon (9 March) that CEO Rob Hayward, who has been with the group for a decade, would be leaving with immediate effect.

What makes us curious is that this announcement comes just as the BBPA, alongside other drinks trade bodies, is ramping up its rhetoric and lobbying efforts in a bid to gain more government support for the industry.

The 2009 UK Budget will be announced on 22 April and the BBPA is spearheading a fierce campaign to persuade chancellor Alistair Darling to drop a proposed 2% above inflation tax rise for alcoholic drinks.

Beer, wine and cider were hit with an 18% tax rise last year.

Strange then, that in the midst of all this, the BBPA has lost its figurehead. The blanket radio silence from BBPA headquarters following the announcement makes us wonder if there is more to this than meets the eye. 


BLOG

Coca-Cola's selfie bottle might be a step too far

Whenever we read anything about Millennial consumers, there is almost always mention of the personalisation trend as well as the importance of social media....

BLOG

Anheuser-Busch InBev execs have a dream - a US$350m-sized one

Ever wondered what fuels Anheuser-Busch InBev's acquisitional drive? Is it naked ambition? Faith? The good of mankind?...

BLOG

Anheuser-Busch InBev's Bud Light ad pull shows not all campaigns can win

Anheuser-Busch InBev is reportedly calling a halt to its Seth Rogan and Amy Schumer Bud Light campaign in the US....

BLOG

SABMiller's last word

Today is SABMiller's final day. Some time this evening, Brussel's time, the second-biggest brewer in the world will be subsumed into the biggest, creating a beer behemoth of unprecedented proportions....

just-drinks homepage



Forgot your password?