Blog: Barr/Britvic deal - in the can?
James Wilmore | 31 October 2012
What's delaying AG Barr and Britvic cracking open the (non-alcoholic) fizzy stuff and announcing formally they will join together in corporate matrimony?
The two groups revealed today they have been granted a second extension to continue their talks over a tie-up.
According to a previous report, the final detail choking up the deal was deciding on a name for the merged company. 'Barr Britvic' and 'Britvic Barr' are the two suggested candidates. But surely such a relatively trivial issue is not still delaying them?
A source close to the situation pooh-poohed this idea. "It's a simple fact that these things just take time," the insider told me. They also flagged that when the initial announcement was made this was at a "very early stage" and the talks have gone from "preliminary" to "advanced".
One analyst thinks it could be the "conservative" and "pragmatic nature" of Barr's board, set against Britvic's slightly sticky situation. This seems a more likely reason.
The Times' leisure and drinks correspondent, Dominic Walsh suggests the deal is nearly there and "all over Barr the shouting".
Only another month, or less, to wait.
Follow me on Twitter @jamescwilmore
This weekend sees yet another “International Day” for a drinks category. Lucky us. Anyway, ahead of Sunday’s International Cachaça Day, here’s a wealth of information on Brazil’s national spirit, cour...
In yet one more sign that The Coca-Cola Co is losing its lustre, the soft drinks maker has, for the first time, fallen out of the top ten of a 'world's biggest brands' ranking....
What a week for stats! Yesterday, the Beverage Marketing Corporation released figures to show the bottled water market had more than doubled over the past 15 years in the US....
The Euro 2016 football tournament is almost upon us....
- What Brexit means for drinks industry? - Analysis
- Is there a future for the global beer brand?
- What does Brexit mean for AB InBev's SAB deal?
- Can fruit cider survive UK slowdown? - Focus
- How soft drinks can win big with adult consumers
- The UK Referendum - just-drinks Live Blog
- Aldi dealt alcohol sales blow in Australia
- Maxxium eyes US$1.4bn opportunity in UK spirits
- Ex-William Grant CEO Stella David re-joins Bacardi
- Beam Suntory rolls out Larios gin range to UK
- Adultifying Soft Drinks; Capitalizing on rising adult demand for non-alcoholic beverages
- Global Scotch whisky insights - market forecasts, product innovation and consumer trends
- Spirits and Wine: Corporate Overview
- Global RTD insights - market forecasts, product innovation and consumer trends
- Global non-Scotch whiskies insights - market forecasts, product innovation and consumer trends