Blog: Olly WehringBaijiu on the BBC - just-drinks speaks

Olly Wehring | 4 July 2014

Insomniac radio listeners may have heard me on the BBC World Service this morning, discussing the launch of baijiu in the US.

For the sound-sleepers among you, you can listen back here. Jump to 45 minutes to hear me wax lyrical about the Chinese white spirit.

No-one's going to blow my trumpet for me, are they?

Sectors: Spirits

BLOG

How a visit to the dentist helped Muthar Kent get ahead in business

Want to know how to make it to the top of the beverage business? According to Muhtar Kent, it's all about the networking....

BLOG

What's on offer in the UK off-trade?

A red sticker to a shopper is like a red rag to a bull. And as the masses charge at the deals, UK off licences and supermarkets are finding new and novel ways to entice the herd. ...

NEWS

Diageo ditches Shui Jing Fang construction plans in China

Diageo has confirmed reports in the Chinese press that it will not go ahead with the construction of its planned Shui Jing Fang production site in Chengdu....

BLOG

Hennessy's time capsule is for the ages

To celebrate its 250th anniversary, Cognac brand Hennessy is trumpeting a virtual time capsule, making a parallel between it and a barrel of Cognac....

NEWS

Remy Cointreau introduces tamper-proof bottle for Remy Martin - video

Remy Cointreau is to introduce an anti-counterfeiting bottle for its Remy Martin Cognac brand in nightclubs in China. ...

BLOG

Monster Beverage Corp backs the right horse

Rarely do sponsorship deals pay off so quickly. ...

just-drinks homepage



Forgot your password?