Blog: A rare old time at the LIWF
Andy Morton | 25 May 2012
Another year, another wine fair. Isn't that what you're supposed to say? Except this was my first LIWF, and there's no jaundiced-eyed view here - I had a rare old time.
My colleague Chris Mercer wrote a far more involved summary of the show, which you can read here, discussing whether it is still worth holding. But for this first-timer, an annual get together where you meet face-to-face with people that more often than not you only speak to on the phone, or through a keyboard, is surely worth keeping.
Plus, it's a lot of fun, something that was abundantly clear yesterday afternoon as chucking-out time approached and everyone unloosened collars and ties.
Old-school journalists used the euphemism “tired and emotional”, by the end there were a few visitors doggedly pinballing from stand to stand. One happy chap even presented the just-drinks booth with a fine bottle of Riesling. Meanwhile, the press tent was under attack from someone who kept evading staff to scoff the area's free biscuits.
The wine fair, though, is much more than a chance to steal snacks from hard-working journalists. As Chris points out in his article, it offers the opportunity for the wine industry to learn from each other. The seminars and masterclasses can give back so much, and where else can you sample wine from India or Greece or other new emerging wine markets?
My only disappointment was I didn't get a chance to wander the floor as much as I had hoped, which is the great treat of shows like LIWF. So don't call time on it yet - I want to go back next year.
Here's a round-up of the big stories on just-drinks last week, featuring AG Barr, Bombay Sapphire, Wines of South Africa and Pabst Brewing Co....
It seems there's not much in the world that can make people smile these days. Luckily, we're part of an industry that has just been scientifically proven to do just that. ...
Despite accounting for just a small percentage of overall sales, craft beer is making an impression on the US....
- No Home Comfort for TWE as Bids Collapse
- Bacardi Seeks Own History at Bombay Sapphire Home
- NPD: The Craft Cocktail Revolution
- Private-equity bids "over" - TWE head
- Treasury Wine Estates: Here I Go Again On My Own
- Carlsberg suspends production at Russian brewery
- Suntory Holdings to split beer, spirits division
- Anheuser-Busch InBev appoints new AmBev CEO
- Treasury Wine Estates pulls plug on takeover talks
- Quintessential Brands changes MD at Essential unit