Blog: A new look for Tizer?

Michelle Russell | 9 March 2011

An "especially pleasing" fourth quarter for AG Barr has clearly prompted the UK soft drinks maker to take a fresh look at its brands.

Remember Tizer? Well the brand is set for a revamp, according to Marketing Week. The CSD brand is to receive a new logo and strapline: "The Great British Pop". The revamp is expected to roll out from next month.

A spokesperson for AG Barr declined to confirm the reports when contacted by just-drinks. "Tizer, as with the rest of our portfolio is the subject of new news and marketing investment in 2011," the spokesperson said. "We will be ready to announce our plans on Tizer during mid-May."

Watch this space.


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