Blog: A Britvic Q&A, without the Qs
Andy Morton | 26 November 2013
Britvic, you would think, is a company that's worth analysts unpicking a bit.
Today saw the release of much-improved full-year results after a miserable 2012 hampered by bad weather and the recall of its Fruit Shoot brand. The company is also in the middle of a major cost-cutting plan that will close three of its UK and Ireland sites, while a concurrent expansion of its US franchising strategy continues apace.
All of which made it very surprising when, in the post-results conference call with investors and analysts this afternoon, there was a long, and slightly embarrassing, silence when it was turned over for questions.
No one, it seemed, wanted to ask Britvic anything. Either that, or the world's drinks analysts were still at lunch.
To put it into context, I've listened in to countless numbers of these calls, across the global beverage industry, and there has always been a few questions.
CEO Simon Litherland, who was fronting the call, took it in his stride. “Thank you very much everybody for listening in to the call,” he said after a slight hesitation. “And I wish you a good day.”
Till next time, Simon. Perhaps.
I must be getting soft in my old age, but there are two drinks marketing campaigns that have recently launched, which have resonated particularly well with me. The one thing they have in common is tha...
The long-running spat between US and Czech brewers stepped up a notch this week after the Czech president described American beer as “filthy water”....
I've stopped short of covering it as a product launch story on just-drinks, but take a look at this. Released this month in the UK, Snuffle Dog Beer is already available in 25 markets....
PepsiCo received high praise when it announced it was to launch its stevia-based Pepsi extension True exclusively on Amazon in the US....
Britvic is to launch a range of mixers for alcohol as it looks to expand diluting opportunities beyond water....
Sean 'Diddy' Combs, the US rapper and entrepreneur, has publicly turned against his apparent former favourite Tequlia brand, Patron, now that he is joint-owner of DeLeón Tequila....
- Why Chinese beverages won't conquer the world
- Is “Craft” the Next Big Thing for Soft Drinks?
- Gin: Plymouth's from Plymouth, London's from...?
- Petropolis Finally Moving into SABMiller's View?
- Can Coca-Cola fuel SABMiller's soft drinks story?
- Diageo confirms Australia RTD abv drops
- Pernod launches online Ballantine's "experiment"
- Global vodka sales slip in 2013 - research
- SABMiller returns to Brazil with Petropolis tie-up
- Pernod takes Absolut Warhol push to Travel Retail
- Early Signals: future scenarios that will drive consumption and product innovation over the next five years
- Global Scotch whisky insights - market forecasts, product innovation and consumer trends research
- Global vodka insights - market forecasts, product innovation and consumer trends research
- The IWSR Forecast Report - 2014-2019 Global Review
- The IWSR Global Trends Report 2014